Sunday, September 9, 2012

The Making of McPaper: The Inside Story of USA Today Review

The Making of McPaper: The Inside Story of USA Today
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I came across this book in a Bethesda library in the early 90s and still think of the story. It is a fascinating tale that shows how vision, ego, and ambition come together to develop a product unlike any before it. It is a story about the man behind the product and how he perservered. I enjoyed this book in the same way that I enjoyed The New New Thing about Jim Clark. I've recently bought my first house and have decided to go back and purchase books for my library that stand out in my mind as influential in the way I've looked at business and decisions I've made. I'll have this one on the shelf by the end of the month.

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